7-Eleven Launches My7E Loyalty App For Android And iOS

Convenience store franchise 7-Eleven (7E) today has launched its new My7E application for both Android and iPhone platforms. The app will allow customers to earn loyalty points and rewards for purchases made from the brand‘s stores across the nation.

Loyalty points are recorded by presenting a barcode provided by the My7E app to store cashiers. Other rewards programmes will also take the form of e-coupons, and e-stamp cards which can be collected through purchases. Users can link their B Infinite card and Razer Pay e-wallet to earn their respective points, while the latter can be used to conduct cashless payments via the app as well.

In conjunction with its launch, 7E is offering RM3 e-cash vouchers to new users who sign up for the application. Additionally, users are also eligible to get one free Slurpee for every six purchases.

Those interested can download the My7E app via Google Play Store for Android devices, and Apple App Store for iOS.

(Source: 7-Eleven Malaysia)

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