Instagram launches shopping in Stories in Canada

Instagram has launched shopping in Stories in Canada following successful testing in June.

Now, eligible businesses are able to offer links to products promoted in stories that will take users to a site to purchase them.

As well, Instagram users will be able to visit a dedicated channel in Explore to  discover new brands.

Instagram says more 90 million users around the world tap to reveal product tags in shopping posts every month.

Source: Instagram

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